When news of Beyoncé's smokin' shoot for Vogue's prestigious September issue dropped, we couldn't help but fall for the edgy, sexy charms of wet look hair once again. Sure, it's not the most accessible runway-inspired hairstyle trend to ever emerge into the real world, but it's definitely one of the coolest! So, what makes it so great?
1/ It covers dirty roots
Slicked back and wet look hairstyles hide dirty roots in plain sight, integrating them into the finished style as opposed to covering them up. If you have a big night out planned and don't have time to wash your hair beforehand, slick your hair back, apply your favorite lipstick, and run!
2/ It's SO easy
Wet look hair is the least difficult hairstyle since the ponytail. All you need to do is smooth some gel back through your hair, make sure it's evenly distributed, then style as desired before it sets. If you would prefer more of a low-shine look, use a flexible hold putty instead to create a more subtle sheen, and a reworkable finish that won't set hard.
3/ Anyone can do it
The wet look can be done on any hair length and any texture. It can also be used to enhance and create different textures.
4/ No frizz, no problem
A slicked back hairstyle is totally frizz-proof. The product creates a protective barrier between the hair and any moisture in the air that may cause unwanted fuzz. Similarly, static and flyaways are no longer an issue either once your strands are gelled into place.
5/ Beyoncé does it
Enough said.
