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How to stop blonde hair going brassy

/ 07.01.2015
Doutzen Kroes with long blonde hair
Doutzen Kroes with long blonde hair
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Unnaturally warm, brassy hair is not what anyone signs up for when they go blonde, but it can and does happen to the best of us. Whether you're a veteran blonde or you only just joined the club, you'll know that the struggle is real.

What is brassiness?

A whole color spectrum is required to make your color look just right and brassiness happens when some of the cooler pigments (blues, purples etc.) start to fade between color treatments, leaving the warmer oranges and yellows behind.

How can you stop it?

1/ Change your shampoo

To cancel out any burgeoning brassy tones, switch to a purple shampoo. You should also avoid anything with sulfates and parabens in it as they can strip hair color and cause unnecessary damage.

2/ Keep your hair well conditioned

Healthy, well-conditioned hair will hold its color much better than dry, stressed out strands. So, make sure you're using plenty of conditioner on the regular, and make time for a deep conditioning mask every week to lock in essential nutrients and replenish lost moisture.

3/ Wash it less often

The more you wash your hair, the quicker the color will fade- notably the bluish pigments that keep your blonde balanced. So, try to avoid washing your hair everyday, and use dry shampoo between washes to revive your mane. To eliminate greasiness, mist your roots with Advanced Hairstyle BLOW DRY IT Longwear Spray, let it sit for 5-10 minutes, then brush it out before styling.

4/ Prep your hair before swimming

If you're a frequent swimmer, or just planning a vacation, make sure you prepare your hair before diving into the pool. You should get it completely wet and apply a protective conditioning mask first to prevent your strands from absorbing any chlorinated water while you swim.

Fading can also happen after swimming in saltwater, too. So, if you'll be taking a dip in the ocean anytime soon, keep some conditioner on hand to rehydrate your strands as soon as you emerge from the sea.

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